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Herwig Kusatz: Sound. Strategy. Impact.


I’m Herwig Kusatz, sound strategist, engineer, and consultant with a lifelong enthusiasm for music and connection. I’m the founder of Sound Strategy, where we turn noise into signals that brands and their audiences love.

What gets me up in the morning? Helping forward-thinking brands like yours discover the power of sound. From crafting distinctive sound identities to enhancing every customer touchpoint, I’m dedicated to crafting sound that resonates emotionally and strategically.

Over the years, we’ve built a thriving network of brands and creators who understand the impact of sound. From major cities to quieter retreats, we’ve worked with companies across industries, helping them shape auditory experiences that are memorable, meaningful, and unmistakably theirs.

I’m dedicated to blending creativity and logic—making sound branding as intuitive as it is impactful. I love solving problems and creating experiences that audiences not only hear but be surprised by how much they feel.

Whether you’re a decision-maker reimagining your brand identity or a startup ready to stand out, I’m here to help you design sound strategies that leave a lasting impression. Let’s make your brand’s sound unforgettable.

Offer

Strategic Sound Design, available by subscription

Locations

Based inVienna, serving worldwide

Clients

Adidas,
Wiener Linien,

Vienna Tourist Board

”Sound is half of digital communication. Use it wisely.“

Herwig Kusatz, Founder of Sound Strategy

Experience

3.4m

18

8

6

People Hear My Work Daily

Years of Industry Leadership

Years of University-Level Teaching

International Sound Awards

3.4m

18

8

6

People Hear My Work Daily

Years of Industry Leadership

Years of University-Level Teaching

International Sound Awards

My Approach

Sound that resonates is never a coincidence:

Through a subscription-based model, I provide tailored, high-impact sound strategies that drive consistency and long-term success across every touchpoint. Flexible and cost-effective, this approach ensures your brand’s sound works as hard as your vision.

If you’re ready to redefine how your audience connects with your brand, let’s start crafting the auditory identity they’ll love and never forget.

Clients

I partner with forward-thinking brands to craft distinctive auditory experiences that are not just heard but felt—strategically aligned, emotionally resonant, and memorable.

My experience spans from consulting for major companies like Adidas to leading award-winning sound branding projects for the Vienna Tourist Board and Wiener Linien.

19 Adidas Logo
18 Almdudler Logo
17 Vöslauer Logo
7 Wiener Linien Logo
10 Generali Logo
11 Ortovox Logo
9 ARD ZDF Logo
15 ORF Logo
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Let’s Work Together

If this resonates with you, don’t wait—reach out via email or book a free 15-minute Zoom call. Let’s discover how sound can redefine your brand and create lasting connections.


Interested in working together?
Get in touch!

Contact

Sound Strategy )))
In der Krim 5/11
Vienna, Austria
+43 660 9654321
contact@sound-strategy.com

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