WORKSHOP SOUND ARCHITECTURE
In the workshop explain methods, potentials, assessment tools and best practices for the successful use of sound to design and to support branding. As a small group we work in a compact, intensive, cooperative and moderated manner. So paticipants can experience the power of sound architecture.
In the morning, the participants learn about sound architecture, enriched with practical applications. In the afternoon, the current use of sound will be further deepened on the basis of best practice case studies.
Self-evaluation of sound as a brand driver become recognizable. The profitable use, gross errors and the effective procedure for sound applications for embossing the (own) brands are internalized.
CORPORATE SOUND CHECK
Analysis of the current acoustic performance
IMPACT ANALYSIS SOUND EXPERIENCE
Success control of acoustic brand and its applications
Survey of the brand sound and its requirements
CONCEPT OF THE SOUND ARCHITECTURE
Systematic construction of the brand sound
REALIZATION FOR APPLICATIONS
Application-specific implementation: telephone, text to speech, events, interaction, internet, products, mobile, videos
Evaluation of the brand sound and its applications
Sound architecture for SMEs